The Preliminary Certificate in Marketing (PCM) is the gateway for people who have an interest in Marketing to venture into a fulfilling career in the field. Marketing serves as not only a career path, but as a lifestyle and will ensure that all professionals uplift their everyday standards. The course will cover basic concepts of Marketing and lay the foundation for Marketing as a profession. The PCM qualification is especially designed for beginners in Marketing. The Preliminary Certificate in Marketing course has a 3 month study duration leading up to the Postgraduate Diploma (PGDIP) in Marketing (Sri Lanka).